Personalized products have a special place in the hearts of the customers. Today, people love buying customized stuff, be it a phone case, t-shirt, mug, pen, or anything. Are you also one of the merchants who sell the customized products through their eCommerce store? If yes, then you will be relieved to know that all your worries related to product design are soon going to end. How?
Well, today we have WooCommerce product designer tools and Shopify product designer tools, that will help the customers in customizing the product as they want. This eventually reduces the trial-and-error situations. Still, confused? Well, let’s start with understanding a bit about the product designer tool. What is a Product Designer Tool? A product designer tool is a blessing for all the merchants selling customized or personalized products. It is incorporated with a huge library having various colors, patterns, cliparts, texts, etc. With its help, customers can design the product as per their needs and also view the real-life version of the product. This is the simple definition of a product designer tool. Now, to help you with the decision making let me explain to you why to integrate one for your storefront. Why Opt for the Product Designer Tool? Here are the four reasons why it is essential to integrate the product designer tool into your storefront: 1. Keeping Up with the Competition One way to stay ahead in the competitive market is by adapting to the change. As said, today people want personalization in almost everything they buy or use. You need to have a strong strategy to sell your products or services in the competitive market. The product designer tool helps you by letting the customer create the design they want. 2. Trial-and-Error Free Order Completion With the help of the WooCommerce or Shopify product designer tool integrated into your webstore, there will be little to no error in the shipped product. How many times did you have to redesign the product, just because it wasn’t up to the customer’s expectations? Many times, right? This is the issue that a product designer tool solves. A product designer tool will lessen your burden of redesigning too. When you create a sample design as per the instructions given via call or mail, there are chances the customer won’t be satisfied with it. As a result you have to redesign it. However, with the help of a product designer tool customers can create the design they want using the different elements from the library, or even add other elements from their end. Hence, you will have trial-and-error free order completion as customers are designing the product on their own. 3. Customer Satisfaction “A satisfied customer is the best business strategy of all” - Michael LeBoeuf. The above quote explains the importance of customer satisfaction, it is a key factor that generates sales and high profit. The integration of a product designer tool will provide full access to the customer to design the product as per their needs. With this, they won’t worry about the accuracy of the final product, which will eventually lead to customer satisfaction. 4. Higher Sales and Profit When you have highly satisfied customers and keep up with the competition, no one can stop you from having sky-rocketing sales. The happy customers will become your permanent ones and also spread the word about your services. It will eventually result in soaring profit and sales. Conclusion Shopify and WooCommerce product designer tools are changing the storyline of online businesses today. As people love buying unique and personalized products that can fulfill their desires. As a business owner, incorporating a product designer tool is the best and cost-effective way that will lead you to customer satisfaction and sky-high sales & profit. Source:https://brushyourideas.tumblr.com/post/663572462427045888/why-should-you-integrate-product-designer-tool-to
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A business card is a vital part of any business. It is the way of communication. And thus, businesses look for solutions like a business card designer tool that can help them design their business cards. If you're in a business card printing business and want to provide your customers with unique card designs, here are the latest trends that you should check out. If you have a WooCommerce store, integrate a Woocommerce product designer today. Alright! Back to the business card trends. Transparent CardsTransparent cards are bound to give the cards a fresh look. The size will always seem larger than usual. They are undoubtedly one of the unique sets of business cards. Fonts, graphics, design, or anything printed on it looks subtle yet voluminous. It is your clients' choice if they want to go for fully transparent or partially transparent. QR code Engraved CardsDigital marketing took over paper marketing years ago. However, to build a bridge between them, you can provide business cards with QR codes. This way, businesses can give all the information about their availability on digital platforms. It will also give cardholders the comfort of scanning the QR code and reaching out to businesses rather than typing the whole URL address. Botanical CardsIf your clients' brand deals with something that has to do with nature or wants to show their care for nature loudly, then these cards are for them. These cards are made of recycled waste, giving them a rustic look and have seedlings embedded in them. So, once their purpose is accomplished, customers can tear it into pieces and bury it to see it bloom one day. This creative way will surely make your client's brand stand out from the crowd and will gain you recognition. Painted Edges CardsThese cards have colored ink-painted edges giving them an accessible and compelling look. It highlights the front card information very subtly. These cards have been in trend for a very long time now and are still in high demand. Paint Dipped Business Cards Your efforts have the power to make anyone feel special. The same way paint-dipped cards show your efforts to your clients and their cardholders. Each card is dipped into one or more shades of paints, mostly in acrylic, dyes, or watercolours. The special effort here is that each card is dipped through hands, which results in a different length or different opacity of shades on every card. This makes every card individually unique, just like human thumbprints. The decency will surely impress your clients and their customers. Big Typography CardsWe use bold letters to highlight the important points or names. The same way big typography trends are all about getting straight to the point. Big, bold, and capital fonts cover the entire space of the cards between the dimensions. They are easy to read. You can witness the brand and its purpose at first glance itself. Big Typography cards are trendsetters of 2021. Glow CardsIf you want to portray a word- 'fancy' through your cards, this is the right choice. These cards glow in the dark to initiate that fun feeling of holding a glowing card. It highlights the details and makes people go all wow after experiencing the magic. It can give you positive recognition from your customers. If your customers are a DJ or anyone who has to make the night groove by their services, then these cards can do that for them. Conclusion Shooting your impression with a handshake and a business card is the basic and effective way of marketing your brand. And the same rule applies to your clients. Just like you, they need to make sure that they provide all the required information about their business on the card. So, the card you design for them should have updated contact details. Otherwise, those designer cards are going to make no sense. Give them the freedom to design their cards using a business card design tool. Design the cards like it is the only impression chance you got to flaunt and attract more clients.
Original Article: https://whattheythink.com/news/105951-top-7-business-card-trends-2021/ If you’ve landed on this article means, you have a WooCommerce web to print store which you want to market to improve the brand visibility.
But before we share some of the best practices to advertise a web to print business, you need to decide what makes your store stand out in the market? Is it the web product page, pricing plan, product demo, support or the product itself? You might stand out for your product page or either post-sales support but the truth is that you need to work on all these segments together as a whole to turn the leads into paying customers. Generally, an online web-to-print store has a product designer tool integrated with its e-commerce platform but that’s not enough for a success web-to-print business. It takes more than that to make it big in the product personalization market. One such important aspect for a successful web-to-print business is advertising your brand aligned with your business goals. And advertising, in general, is important for any business as it influences and impacts your overall e-store performance at a large extent. I mean how else will your targeted customers know that you’ve opened an e-store? Having a WooCommerce Product Customization Plugin on your Web to Print store, you should be aware of this domain’s popularity. In order to make sure that market competitors don’t engulf your market share, we have brought you the best practice to market your WooCommerce Web to Print Business the right way. First Become Your Own Customer Before you present your business services to your customers, use the product from the customer’s perspective. Create a buyer’s persona for your product. Does it solve the problems of your target audience? There might be chances that you find various pitfalls in your product design or ideation. And this calls for some product enhancements in the concerned areas. Get Product Reviews Experts say that it’s a guerilla method of PR. Ask your existing customers through email conversations or through feedback forms, surveys, etc. to share their experience with your product. Did your product help your customers to solve the purpose? And if they say yes, then do not miss out on the chance to ask them to give you a shout out among their associates or friends. Make a Strong Digital Presence It’s not an easy task but it is an effective way to pick up the pace of your store. To leverage the luxury of organic traffic and audience, it is important to optimize your store to the latest SEO standards. With the right targeted keywords and audience, you would start getting results after a few months. Apart from that, you can also try implementing paid marketing simultaneously to attain the advantages of both worlds. Demonstrate your Potential Share case studies of your happy customers and showcase your knowledge with blogs, guest posts, white papers, etc. That could add a lot of value to your targeted audience helping them make an informed decision. Promote these case studies on as many niche sites as you can. It’s the best way to attract the prospects from your target market. Customers believe the numbers more than anything. Even you can share this across your current email activities and campaigns as well. Online Video Marketing Apart from internet marketing, WooCommerce Web to Print store owners can utilize the free online video marketing platform – Youtube. You can create videos showcasing the products you offer. One thing to keep in mind is to make the videos interactive and interesting that appeal to your customers. Create videos that have a humor element to get traction from various social media platforms. Build Guides and Promote! Rather than just creating content that talks about only your products or focus on keywords, start creating guides that help users. For example, if you offer customized apparels, following titles could help to create the large audience base that navigates customers to your store.
Plan Giveaways We all love giveaways. Even if it’s a small pen. Set time intervals and plan various giveaways and send to the selected winners. This way, your customers would get to use your products which gives them a sense of your brand. This activity would help you increase followers on your social media which eventually will help your brand to grow. Run Facebook Ads for Awareness They are cheaper. Plus, you easily get to target your audience. It is the best & the cheapest way to spread brand awareness among your target audience. While the web to print concept is no more a newly introduced concept in the market, but still, the segment of your customers might not be aware of the type of offering you have. Pro tip: In the display advertising, use images that deliver your message in a way that delights the customers and encourage them to click on your store URLs. Participate on Forums Try to be as active as you can in your industry forums to help your customers solve their queries. This way, they would get to know you as a person and your business. Once they see you as a brand with deep knowledge of the industry, they will turn to you for answers which is the best way to build long-term customer relations. Take it Offline Nothing beats meeting potential customers one-on-one and explaining the product to them directly with a personal touch. This strategy helps you in the early stages of your business when you are still building your brand. These offline meetings also work their charm when you want to crack an enterprise level deal. In a Nutshell Spreading your effort over various marketing channels and strategies is the key to successfully spreading your brand’s name. Utilizing a diverse set of techniques increases your chances of success. There is a reason behind that. If one fails, you have other marketing channels to rely on for traffic and leads. |
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Mr. Pratik Shah is the Creative Head of Brush Your Ideas, a Web-to-Print technology solution offering consisting of magento product designer extension and readymade Web-to-Print Storefront. He is a tech enthusiast and an avid blogger and writes about ecommerce and web-to-print industry. Archives
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